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Seven Ways to Post Your Way to the Top
Introduction and Welcome
Watch this video before you get started (5:09)
Lesson 1 - Introduction to Post Your Way to the Top
Why LinkedIn? (1:06)
What's possible on LinkedIn?
Why posting?
Lesson 2 - Common Mistakes People Make
Common Mistakes People Make
Lesson 3 - Anatomy of a Great Post
Post length
Attention grabbing opening line
Why should the reader care?
Call to Engage (CTE)
Hashtags are like signposts
When should I post and how frequently?
Pillars for posting
Five writing guidelines for creating compelling LinkedIn posts
Lesson 4 - Seven Post Formulas to Try
1. The Summarised Article Post
2. The 'How To' Post
3. The Image Post
4. The GIF Post
5. The Document Post
6. The Poll Post
7. The Video Post (2:00)
PRO TIPS Algorithm Updates
Final Thoughts
Teach online with
Hashtags are like signposts
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